Pay-Per-Click

Understand the Key Advantages of Pay-Per-Click (PPC) in Digital Marketing, Which Could Drive Better Results for Your Business

Pay-per-click (PPC) is a paid online advertising method in which businesses pay only when someone clicks on their ad. This is an advertising model wherein users of search engines like Google and social media platforms like YouTube see advertisements from various advertisers. It’s a common way to drive traffic to a website.